KATIE STEIDL

Copilot Q&A

Product Launch
Acquisition initiative for the launch of Rocket Copilot Q&A, an AI-powered experience designed to enhance how users engage with legal questions. Led asset delivery and implementation across Meta and paid social ads, landing page development, on-site updates, widget integration, and email communication. Collaborated closely with product design, dev, and cross-functional growth marketing teams—including paid media, publishing and lifecycle marketing—to ensure a seamless, user-first rollout.
Team: Shawn Rosenberger